4 Steps to Navigating Market Shifts with Generative AI

Businesses struggle to stay ahead of market shifts and evolving consumer behaviors. A SCIP study ...

The Untapped Power of Customer Insights

“Truly predictive analytics are necessary to identify the trends that will guide the future.” - ...

Unleashing the Power of AI: Market Trend Analysis Made Easy

Discover the transformative impact of AI-powered consumer and market intelligence on organizational ...

Top 8 Customer Intelligence Platforms for 2022

Customer intelligence platforms take the guesswork out of the consumer mindset equation. A robust ...

Customer Insights: What They Are and How to Use Them

When brands discuss ‘customer insights,’ it conjures visions of intel skillfully extracted from ...

Consumer Research: A Secret Weapon for Marketers

How to Conduct a Competitor Audit: The Complete Guide

The biggest mistake many brands make is trying to win while remaining oblivious of the competition. ...

5 Benchmarking Examples for Brand Marketing

Keeping track of one’s online efforts is great, but meaningless without standards to measure ...

Top 15 Customer Intelligence Tools

Customer intelligence (CI) keeps your business moving forward, protects your brand health, and ...

How Trend Analysis Works in Marketing

Trends come and go, and marketers need to keep tabs on the lifecycle of each with proper trend ...